Check Point is an American-Israeli multinational provider of software and combined hardware and software products for IT security, including network security, endpoint security, cloud security, mobile security, data security.
We were contracted to support CheckPoint with their Christmas marketing campaign to educate and inform their resellers on new products and features.
The campaign's goal was to work with the marketing team to encourage engagement with the brand's products and services. We achieved this through gamifying the virtual learning process so that the resellers could put their knowledge into practice with the chance to win premium prizes.
Scope of work
To custom design and develop the Brainiac Seasonal Marketing Platform to deliver an on-brand digital experience for Check Point’s resellers to learn more about the products and services through gated video and branded sales content, and interactive quizzes. We developed a reseller leadership board to report on top performers to identify winners to allocate rewards and prizes to increase engagement and participation.
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